In The News

As the old saying goes, the proof is in the pudding – and we’re not afraid to brag. Check out some of the outstanding results we’re secured for our clients.

Upending the Space Biz With Satellites for You and You and You

March 10, 2017

DIRK WALLINGER LEAVES his espresso beverage behind and steps out of a coffeeshop on the campus of Denver’s Metropolitan State University. His coat open against the cold, he points across the way to a nearly-constructed structure—the college’s metal-and-glass-fronted Aerospace and Engineering Sciences Building. When the building is finished this summer, Wallinger’s company—York Space Systems—will set up a 7,000 square-foot shop inside, creating and eventually controlling satellites (maybe even one you create) with the help of students.Wallinger gestures toward the fourth floor. “York will be right up there,” he says.

SpaceX is leading the space race: Expert

March 7, 2017

Jim Cantrell, CEO of Vector, weighs in on the players in the commercial space launch race.

Why Richard Branson’s Newest Space Company Could Be a Lucrative Venture

March 2, 2017

Virgin Group’s commercial space venture, Galactic Ventures, has spun off one of its projects into a new company called Virgin Orbit. And it could end up being its most lucrative.

Virgin Orbit will focus on launching small satellites into space using its LauncherOne orbital launch vehicle. This vehicle is essentially a 747-400 airplane designed to hold a rocket under its wing. Once the aircraft reaches a certain altitude, the rocket would be fired off into space to deliver small satellites for companies that want to take images of Earth, providing Internet and other communications services.

What Awaits SpaceX Millionaire Moon Passengers

February 28, 2017

Sure, the first private citizens to orbit the moon next year on board the SpaceX Dragon will be trained astronauts by then, but for the "astronomical" price they're paying, you could also call them cash-tronauts.According to CEO Elon Musk, the two mystery ticket holders have already paid a significant deposit for their trip, which should last about a week and log hundreds of thousands of miles aboard the automated spacecraft.

‘RollerCoaster Tycoon’ finally goes 3D on mobile

February 24, 2017

With RollerCoaster Tycoon Touch, the beloved amusement park building series is moving beyond dated 2D graphics and into the modern world. It's strange to say this in 2017, but it's the first mobile version of the game to take advantage of 3D graphics. It's a major leap ahead of 2014's RollerCoaster Tycoon 4 Mobile and RollerCoaster Tycoon Classic, a rehash of the series' first two games released in December. The free-to-play title is available on iOS and Android, and you can bet there will be plenty of micro-transactions.
Beyond the graphics, it doesn't seem like much is changing gameplay-wise. You're still aiming to put together an impressive theme park to keep audiences happy, and you can build your own rollercoasters from scratch. Atari says there will be over 100 attractions to add to your parks, and you can also quickly share your creations with friends (with the ultimate goal of making them download the game, of course).

Millennials Aren’t Into Life Insurance, Despite Some Obvious Risks

February 16, 2017

Two new studies out show that younger Americans would much rather travel, engage in a fine dining experience or buy a cell phone, among other purchases, rather than buy life insurance.The data come from Vertafore, an insurance technology provider based in Bothell, Wa., which surveyed 450 millennials aged 18 to 35. Vertafore discovered "that although Millennials understand the importance of being insured, often times they willingly forgo coverage to avoid parting with luxuries such as TV streaming services, cell phones, or going out."

Staying agile: data-driven IT operations

February 9, 2017

You got your agile application development methodology, and your DevOps, continuous integration and release. You got your combination of bare metal and virtualization, private, hybrid, and public cloud.Great. If you got them right, your application development cycle is quick and adaptive, which means time to market is short, and your deployment options are flexible and elastic, which means you can provision effectively.The flip side of that is complexity and opaqueness. It means you have a polyglot development environment with many moving parts, and a multitude of heterogeneous testing and deployment environments with numerous virtualization layers constantly reconfiguring.

‘Shark Tank’: How Her Childhood Memories Led To A Million-Dollar App Idea

February 6, 2017

As a child, product design engineer Amelia Cosgrove loved building forts, time travel machines and other wild ideas that tested the limits of her imagination and resources. One day while sharing her childhood memories with fellow product design engineers over lunch, the proverbial light bulb for a million-dollar app concept went off in her head.“The idea hit me,” Cosgrove said. “Why not enable kids to create their own custom toys, and use modern innovation like on-demand manufacturing and technology to do so?”

Trump’s crackdown on H-1B visas could prevent the next US unicorn born of Indian immigrants

February 5, 2017

H-1B work visas, which allow foreigners to work in the United States for up to six years, are under attack—and it’s sending Indian tech firms into a tailspin.A US bill first introduced in 2007, which would more than double the minimum wage for H-1B visa positions (to $130,000 from $60,000) has been reintroduced in Congress, and a leaked draft of an executive order suggested the possibility of overhauling all American work-visa programs. While that type of revamp would have a broad global impact, it strikes a particular chord in India: North America is the biggest export market for the country’s $150-billion IT industry. Immigration reforms like those being outlined or alluded to by the Donald Trump administration will not only curb that dynamic but could ultimately stifle future billion-dollar ideas.

RollerCoaster Tycoon Creator On New Mobile Game And Franchise’s Legacy

February 4, 2017

Just in time for the holidays last year, Atari put out RollerCoaster Tycoon Classic, a mobile game that combined RollerCoaster Tycoon and its sequel. While Atari hasn't shared any download figures, the response has been positive, series creator Chris Sawyer told GameSpot in a new interview.We recently had the opportunity to speak with the veteran designer about the impetus for releasing the game, what went into it from a technical perspective, and whether or not it will get any further updates or expansions in the future. He also told us about why the game has no microtransactions.

From the Blog

Cannabis Corner: Barokas PR Connects with New Class of Entrepreneurs at Canopy Boulder

Good morning, and apologies for the lack of Cannabis Corner content over the past few weeks. We’re hoping to ramp back up this quarter – in case you missed some of the earlier posts this year, here’s a refresher. Last week, Barokas PR had the honor of meeting the newest class of entrepreneurs in Canopy [Read More]

No BS Blog

Our Clients say it all...

  • FlowPlay

    “Barokas PR has been an integral part of our business since 2007, helping us grow from a small startup to a profitable gaming company. They’re a smart, scrappy and creative group of PR pros, and their passion for FlowPlay’s business is showcased by the PR coverage we’ve received over the years.” 

  • Tippr

    “I’ve worked with Barokas since 1999. They kick ass. A much better solution than Edelman, Weber, or any of the other mega agencies.”

  • RoundPegg

    “Barokas PR has achieved more in 6 months than our previous agency did in 2 years.”

  • WTIA

    “I have been working Barokas PR for 15 years and four companies. BPR is my go-to marketing partner of choice. In the past 2.5 years, BPR has worked closely with our team at WTIA to establish a credible voice for the tech industry in the Pacific Northwest. Media outlets and government officials now come to us as a subject matter expert on background or as a public voice for the important stories about our industry. It is a joy to work with BPR – they are competent, honest, and tenacious as hell.”

  • Visible Technologies

    “Over the nearly three years we worked with Barokas Public Relations, they consistently delivered outstanding results and counsel to us. They were a trusted advisor and partner! The team’s deep expertise working with key industry media in the advertising and digital marketing space benefitted us greatly, and was instrumental positioning us for acquisition by two industry leaders – Vocus and Cision. We couldn’t have asked for a more successful partnership.”

  • Lighter Capital

    “Barokas PR delivered results from day one. We’ve been impressed with the team’s commitment to securing top tier coverage time and time again.”

  • Vector

    “Barokas PR has opened the door to endless opportunities for Vector. With their support, we’re seen as true thought leaders in the space community, which supports so much of what we do like raising capital and demand for our technology.”

  • Airbiquity

    “Barokas PR has done an outstanding job on our business. They got up to speed quickly on a complex and fast moving industry vertical, and significantly improved our media targeting strategy and outreach. The results speak for themselves: 3X more press interviews, 2X more article inclusions, 6X more impressions delivery, and a category leading press coverage profile versus our competition.”

  • apptio

    “Barokas Public Relations has been relentless in raising Apptio’s profile and driving meaningful and consistent coverage. The firm’s tech savvy and ‘squeaky wheel’ approach to PR, combined with their energy and enthusiasm, is paying off in spades for Apptio as we work to build a new market category.”

  • ChoreMonster

    “Barokas claims they are PR minus the bullshit. I found it hard to believe. So, I put them to work right away with an insane deadline. Guess what? They killed it. Not only that, but they’ve continued to do dope work ever since. Easy communication, always on top of it, and… no bullshit.”

  • Cascadia

    “It takes a combination of strategic smarts and heads down effort to succeed in public relations, and nobody combines the two better than Barokas Public Relations. The agency’s work with Cascadia Capital has helped propel us into the spotlight as one of the nation’s leading boutique investment banks.”

  • Techstars

    “Barokas PR has been relentless in spreading awareness of the Techstars ecosystem on all fronts. They understand the many facets of our brand and can expertly deliver our message to the right people at the right publications. The Techstars for Life message has reverberated throughout the media thanks to the exceptional work from our Barokas PR team.”

  • Amplero

    “Barokas has the breadth and depth of press, media and analyst relationships that I grew used to at big companies, but they also bring the scrappy, gritty, “we’re all in this together” attitude of a startup. They are a great partner and an integral part of our success!”

  • Blazent

    “In my career I’ve never seen this kind of response in such a short period of time. In less than two months, Barokas PR developed the strategy for our launch, and leveraged their relationships to drive top tier coverage across trade and business press. They are a PR powerhouse.”

  • Wealthfront

    “The work Barokas PR did for our recent launch was fantastic. A 10 on a scale of 1 to 10. The top-tier coverage we received was consistent with our messaging. We couldn’t have asked for more. Barokas is a welcome addition to the Bay Area PR scene.”

  • clearwell

    “Barokas Public Relations has been a great partner for Clearwell and has played a critical role in our success. Kudos on a great job over the last 5+ years, beginning with our company launch through to our acquisition.”

  • Atari

    “Barokas PR is a nimble team of talented media professionals. They’ve successfully assisted Atari with shaping the Atari brand in the constantly evolving gaming landscape, and have continually exceeded our expectations and coverage goals. Barokas PR provides strategic media counsel to our team, and will continue to be a big complement to Atari’s go-forward plans.” 

  • Daegis

    “Barokas Public Relations hit the ground running and placed positive articles right from the start. In addition to being results-focused, their deep understanding of the eDiscovery market played an integral role in developing our messaging and establishing awareness for the Daegis brand at a critical time. They consistently went the extra mile to serve us, and I can’t think of a better qualified group of PR professionals to work with.”

  • Ibotta

    “As the fastest growing tech company in Denver, it was important to find a PR partner that could move quickly and strategically with us. Barokas has been that and more.”

  • ExtraHop Networks

     “When it came time to hire an outside PR agency for ExtraHop, Barokas seemed like a natural fit. Not only are they one of the only mid-size agencies that has meaningful enterprise IT infrastructure experience, plus their creativity, work ethic, and dedication to client success is obvious.”

  • Rapt Media

    “Barokas has been a great partner to Rapt Media over the past few years.  Not only is their execution and attention to detail top notch, we share the same values of trust and honest communication to get to the best solutions.”

  • zenprise

    “Barokas Public Relations works as advertised – they get results – and have a keen understanding of what it takes to get the job done. The increasing volume of coverage we have achieved over the years is a testament to their work. We value the firm’s strategic counsel and partnership in helping Zenprise become the leader in mobile device management, and recommend them to other companies who are looking for an aggressive, smart agency with a “can do” attitude.”

  • Eucalyptus Systems

    “I consider myself very lucky for getting the chance to work with the Barokas PR team.  
    They are one of the few teams that really get it!”

     

  • Concur

    “For six years Barokas PR worked passionately on the Concur business. We relied on Howie and his team to help us promote and own the T&E category. Barokas consistently delivered.”

  • Rachio

    Barokas PR is having a significant impact on our exposure, placing us in top tier media including CNET, Men’s Journal, TechCrunch and Wall Street Journal. As an added bonus, we have great chemistry with their team.”

  • SQFT

    “These guys are PR gods. In just one month, we doubled the number of downloads and tripled the number of listings on our app.”

  • vCita

    “Barokas PR really gets us. They consistently deliver and are a true representation of PR minus the BS. This is the first time I’ve felt this way about a PR firm.”

  • Vertafore

    “Barokas PR has strengthened our relationships with key influencers in the insurance industry and increased our visibility as a leading software powerhouse in the PNW. Through this strategic partnership, we have experienced a record level of coverage, resulting in new business leads and an increased share of voice.”

  • BoldIQ

    “The best compliment I can give Barokas PR is that they are like an extension of our team. It does not feel like we are working with an ‘outside’ PR firm. They have the same level of commitment, engagement and passion as our own employees. On top of that, they are great at PR!”

  • Eucalyptus Systems

    “Small focused teams can run circles around those with many more people and much larger marketing budgets. Barokas PR helps us sharpen and communicate our message with impressive awareness results in a market with lots of noise.”

  • Ello

    “If you set out to change the world it’s a good idea to have Barokas PR on your team. They are the most awesome PR people in the world. I would not work with anyone else.”

  • Accela

    “Barokas PR has consistently performed at a level beyond our benchmarks. They never cease to impress with their PR savvy, quick grasp of our technology, and non-stop willingness to go the extra mile to reach desired goals. I would heartily recommend them for any stage business looking for a truly exceptional PR partner.”

  • RadiumOne

    “BPR provides the right mix of senior PR counsel coupled with a healthy dose of aggressiveness that has earned us tier-1 results in AdAge, AdWeek, Fast Company, Forbes, Wall Street Journal and others. Strategic communications is essential to a brand’s success, and the BPR team has consistently demonstrated their PR prowess for our brand and leadership team on multiple fronts. Their professionalism and partnership mentality dispels the myth that PR firms have to be based in the Bay Area to do great work.”

  • Liaison

    “After experiencing the outstanding results secured by Barokas PR during our acquisition of Hubspan, we extended that partnership to Liaison. I wear many hats in my organization and their proactive approach and responsiveness were bar-none. I never had to worry about their performance, and over the years they were a huge key to my success.”

  • OpenMarket

    “We’ve partnered with Barokas PR since 2013 and can attest to their driven, results-oriented agency mentality. In fact, they more than doubled the average number of feature coverage placements each quarter, compared to our previous agency. Barokas PR’s enterprise expertise has significantly lifted OpenMarket’s awareness with key press, analysts and customers.” 

  • Adaptiva

    “Since working with the BPR team, we’ve secured top tier media coverage that far exceeds our competitors. BPR is a rare-breed, able to understand and articulate complex technologies in a creative way that delivers results. Highly personable and professional, they possesses the innate ability to gain the trust of those around them, including journalists, analysts and clients. I highly recommend their services.”

  • FlashFunders

    “I can’t believe how aggressive Barokas PR has been since day one of our relationship. The agency is exactly what FlashFunders needs to drive awareness.”

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