No BS Blog

We Give a Shit. Introducing Our Corporate Social Responsibility Program

May 8, 2017

There’s something you should know about Barokas PR. We give a shit. We care about our clients, we care about each other, and we care about our communities. Today, we are proud to launch our official Barokas PR Corporate Social Responsibility program outlining our commitment and offerings as a company.

CorporateSocialResponsibility

When we met in Denver for our Annual All Hands earlier this year, we discussed the values behind who we are and what we do. This theme of community bubbled up to the top of the list – beyond our relationships with the technology community, we are passionate about being a conscientious steward of the places we call home.

While we have already made steps in this direction, with providing media relations to pro bono accounts and volunteering in our local communities, we wanted to make this value a permanent part of Barokas PR’s identity. Today, we are proud to unveil our official CSR program.

Pro Bono Accounts

Good non-profit organizations focus their energy on making a difference through their work, leaving little time and resources to focus on public relations. That’s where we step in. Each year, we will select a handful of 501 (c)(3) organizations to support via impactful PR initiatves. We partner with these non-profits to make a positive impact in the world while growing their business. Whether it’s media relations or developing social strategies, we help them drive powerful connections between themselves and the greater good. Most recently, a team from Denver worked with the Global Entrepreneur-In-Residence (EIR) program, which led to this great article in the Boulder Daily Camera.

Volunteering

In addition to offering each employee eight hours of PTO to volunteer, we plan quarterly all-office volunteer events to bring our teams closer to our communities. From serving meals at the Union Gospel Mission to picking squash for a food bank or hosting a Thanksgiving Hunger Games food drive, we thrive in banding together to help those who need it most. We also work hand-in-hand with our clients to support them at their volunteer activities, adding another layer to the meaning of true partnership.

Supporting Activism

Sometimes “we give a shit” means we care about what our coworkers care about. This past year has brought a lot of important causes to light, and Barokas PR is committed to supporting employees who are passionate about activism. From giving a day off to protest in Washington DC to matching donations to the ACLU, Barokas PR aims to go above and beyond to support employees.

While there are many business reasons to create a CSR program – increased employee engagement, good optics, etc., it’s refreshing to work for an agency that is doing it because it’s part of who we are.

-Constance & Julia

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