No BS Blog

Bet on the little guy: Lessons from space in PR

January 23, 2017

Three. Two. One. Lift Off! Last week, SpaceX successfully launched its Falcon 9 carrying a constellation of 10 Iridium satellites, months after an unexpected explosion. While companies like SpaceX, Virgin Galactic and Blue Origin are aiming for bigger and bigger rockets and even hoping to send people to Mars, there’s a new industry out there [Read More]

The Slow Burn of PR

January 18, 2017

We live in a world of instant gratification. Movies on demand. Amazon Prime. Drones to deliver Trader Joe’s Cookie Butter directly to your front door. Everything can now happen when and how you want it. Except PR. The world of public relations is still a deep, slow burn that requires an endless amount of patience [Read More]