No BS Blog

10 Pinch-Worthy Moments from Dreamforce 2014 

October 28, 2014

Call it a San Francisco vs. Seattle ‘thing,’ but if you’d asked me a week ago to name the technology industry’s “biggest,” “most innovative” event, I probably would have said SXSW. After all, Salesforce’s Dreamforce would be too focused on CRM, right? Wrong. Ask me today – after four days and accumulating over 26 miles [Read More]

Proof PR Really Can Turn S**T into Gold

October 15, 2014

This past weekend as I passed under the famous glittering arches into Austin City Limits Music Festival, I could hardly wait to cross epic performances from Pearl Jam, Eminem, and Sam Smith off my bucket list. I was also on a mission to discover hidden artist treasures at ACL, which I uncovered in the soulful [Read More]

Chasing that [long]Tail

October 9, 2014

Where  five years ago, “breaking” news was THE mission for reporters, we’re now starting to see a slight shift in how media treats hard news coming out of today’s emerging tech companies. While getting there first still earns you bonus points, when it comes to reporting on launches or corporate announcements it’s more about crafting [Read More]

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