No BS Blog

Targeting You. Automatically. AdTech SF Highlights

April 11, 2013

Ever wonder why that same ad for a rug or a new car keeps following you as you traverse the Internet from site to site? More often than not, the answer lies in ad retargeting technologies powered by real-time programmatic advertising. At this year’s AdTech SF, this topic was on everyone’s mind as the rise [Read More]


April 4, 2013

  Late last month, my colleague Lindsey Bradshaw and I were invited to give a presentation at this year’s Murrow Symposium at our alma mater, Washington State University. Having spent four wonderful years in the Mecca of barely-drinkable beer and mediocre college athletics, I’ll take any excuse I can to go back for a visit, [Read More]